Privacy Policy
PRIVACY POLICY
Effective Date: December 25, 2025
Last Updated: December 25, 2025
INTRODUCTION
Automagic LLC ("Automagic," "Company," "we," "us," or "our") is committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, disclose, store, and protect information about you when you access or use our website, mobile applications, software, application programming interfaces (APIs), services, and any related content or functionality (collectively, the "Services").
This Privacy Policy applies to all users of our Services, including visitors, registered users, subscribers, and customers.
By accessing or using the Services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy and consent to our collection, use, and disclosure of your information as described herein.
If you do not agree with this Privacy Policy, you must immediately discontinue use of all Services.
1. INFORMATION WE COLLECT
We collect information about you in various ways when you use our Services. The types of information we collect include:
1.1 Personal Information
Personal information is any information that identifies, relates to, describes, or could reasonably be linked to you as an individual. We collect the following categories of personal information:
Identification Information:
-
Full name (first, middle, last)
-
Email address
-
Phone number (mobile and landline)
-
Postal address (billing and shipping)
-
Date of birth
-
Government-issued identification numbers (when required by law or for verification purposes)
-
Username and password
-
Social media profile information
-
Photograph or profile picture
Financial Information:
-
Credit card numbers
-
Debit card numbers
-
Bank account information
-
Payment processor account details (PayPal, Stripe, etc.)
-
Billing address
-
Transaction history
-
Purchase history
-
Payment method preferences
Professional and Business Information:
-
Company name and information
-
Job title and position
-
Business address
-
Business email and phone number
-
Industry and sector
-
Tax identification numbers (EIN, VAT number, etc.)
-
Professional certifications or licenses
Account Information:
-
Account credentials (username, password, security questions)
-
Account preferences and settings
-
Communication preferences
-
Subscription details and plan information
-
Account activity and usage history
Communications:
-
Customer support inquiries and correspondence
-
Survey responses and feedback
-
User-generated content (reviews, comments, posts)
-
Messages sent through the Services
-
Chat transcripts
-
Email correspondence
-
Phone call recordings (with notice and consent)
Demographic Information:
-
Age or age range
-
Gender
-
Nationality
-
Language preferences
-
Marital status
-
Education level
-
Income level (when relevant)
Protected Classification Information:
-
Certain information may be considered protected under applicable laws (race, ethnicity, religious beliefs, sexual orientation, disability status). We only collect such information when necessary, legally permitted, and with your explicit consent.
1.2 Non-Personal Information
Non-personal information is data that cannot be used on its own to identify you. We automatically collect the following non-personal information:
Device Information:
-
Device type (smartphone, tablet, computer)
-
Device model and manufacturer
-
Operating system and version
-
Device identifiers (UDID, IMEI, MAC address)
-
Device settings and configurations
-
Screen resolution and display information
-
Battery level and charging status
-
Available storage space
-
Installed applications (on mobile devices, with permission)
Network and Connection Information:
-
IP address (including geolocation derived from IP)
-
Internet Service Provider (ISP)
-
Network type (WiFi, cellular, etc.)
-
Network signal strength
-
Mobile carrier information
-
Connection speed and quality
Browser and Application Information:
-
Browser type and version
-
Browser language settings
-
Browser plugins and extensions
-
User agent string
-
Application version
-
Referrer URL (website you came from)
Usage and Activity Information:
-
Pages, screens, or features accessed
-
Content viewed or interacted with
-
Links and buttons clicked
-
Search queries and terms
-
Time spent on pages or in the application
-
Navigation paths and sequences
-
Scroll depth and engagement metrics
-
Form interactions (fields filled, abandoned carts)
-
Feature usage frequency and patterns
-
Session duration and frequency
-
Access times and dates (timestamps)
-
Error messages and diagnostic information
Location Information:
-
Precise geolocation (GPS coordinates, with explicit consent)
-
Approximate location (city, state, country derived from IP address)
-
Location data from WiFi access points
-
Bluetooth beacon data
-
Cell tower triangulation data
Performance and Analytics Data:
-
Application performance metrics
-
Load times and response times
-
Crash reports and error logs
-
System resource usage
-
API call statistics
-
Bandwidth consumption
1.3 Cookies and Tracking Technologies
We use various tracking technologies to collect information automatically when you use the Services:
Cookies: Cookies are small text files stored on your device that help us recognize you, remember your preferences, and improve your experience. We use the following types of cookies:
-
Strictly Necessary Cookies: Essential for basic functionality, authentication, security, and accessing features of the Services. These cannot be disabled.
-
Functional Cookies: Enable enhanced features, personalization, and remember your preferences (language, region, display settings).
-
Performance/Analytics Cookies: Collect information about how you use the Services, which pages are most visited, error messages, and overall performance. This helps us improve the Services.
-
Advertising/Marketing Cookies: Track your browsing activity across websites to deliver targeted advertisements and measure campaign effectiveness.
-
Session Cookies: Temporary cookies that expire when you close your browser.
-
Persistent Cookies: Remain on your device for a set period or until manually deleted.
Other Tracking Technologies:
-
Web Beacons/Pixels: Tiny transparent images embedded in web pages, emails, or advertisements that track user behavior, email opens, and ad impressions.
-
Local Storage: HTML5 local storage and similar technologies that store data locally on your device.
-
Flash Cookies (LSOs): Local Shared Objects used by Adobe Flash that store preferences and usage information.
-
SDKs (Software Development Kits): Third-party code integrated into mobile applications to collect usage data and analytics.
-
Device Fingerprinting: Techniques that collect information about your device configuration to create a unique identifier.
-
ETags: HTTP headers used to validate cached content and track users.
-
Server Logs: Automatically generated records of server activity, including requests, responses, and errors.
1.4 Information from Third Parties
We may receive information about you from third-party sources, including:
Social Media Platforms:
-
When you connect your social media accounts (Facebook, LinkedIn, Twitter, Google, etc.)
-
Profile information (name, email, profile picture, friends list)
-
Social media activity and interests
Data Brokers and Marketing Partners:
-
Demographic information
-
Interest and behavior data
-
Psychographic profiles
-
Purchase history and preferences
Business Partners and Affiliates:
-
Referral information
-
Joint marketing data
-
Co-branded service information
Payment Processors:
-
Transaction confirmation
-
Payment status updates
-
Fraud detection information
Identity Verification Services:
-
Identity validation results
-
Document verification data
-
Background check information (when legally permitted)
Advertising Networks:
-
Ad performance data
-
Cross-device tracking information
-
Audience segmentation data
Public Databases:
-
Publicly available information from government records, directories, or other public sources
-
Business registration information
-
Professional licensing data
Other Users:
-
Referral information when someone refers you to our Services
-
Information provided in testimonials or reviews that mention you
1.5 Information You Provide About Others
If you provide information about other individuals (such as referrals, gift recipients, or emergency contacts), you represent that you have obtained all necessary consents and permissions to share their information with us.
1.6 Sensitive Personal Information
We generally do not request or collect sensitive personal information (such as racial or ethnic origin, political opinions, religious beliefs, health data, biometric data, genetic data, sexual orientation, or criminal history) unless:
-
Specifically required for the Services
-
Required by law
-
You voluntarily provide it
-
We have obtained your explicit consent
If we collect sensitive information, we will implement additional security measures and use it only for the specific purposes disclosed at the time of collection.
2. HOW WE COLLECT INFORMATION
We collect information through various methods:
2.1 Information You Provide Directly
-
Creating an account or registering for Services
-
Making purchases or subscribing to Services
-
Filling out forms, surveys, or questionnaires
-
Contacting customer support
-
Participating in promotions, contests, or sweepstakes
-
Posting content, reviews, or comments
-
Subscribing to newsletters or marketing communications
-
Communicating with us via email, phone, chat, or social media
-
Providing feedback or suggestions
-
Attending events or webinars
2.2 Information Collected Automatically
-
When you visit our website or use our Services
-
Through cookies and tracking technologies
-
Via analytics tools and monitoring software
-
Through server logs and access logs
-
When errors or crashes occur
-
During API interactions
2.3 Information from Third Parties
-
Social media platforms (when you connect accounts or log in)
-
Data partners and marketing services
-
Payment processors and financial institutions
-
Identity verification services
-
Business partners and affiliates
-
Advertising networks and platforms
-
Public databases and records
3. HOW WE USE YOUR INFORMATION
We use the information we collect for various legitimate business purposes:
3.1 To Provide and Deliver Services
-
Create, manage, and maintain your account
-
Process transactions and payments
-
Deliver products or services you request
-
Send confirmations, receipts, and invoices
-
Provide customer support and respond to inquiries
-
Fulfill orders and subscriptions
-
Enable features and functionality
-
Process returns, exchanges, and refunds
3.2 To Communicate with You
-
Send service-related announcements and updates
-
Respond to your questions, requests, and feedback
-
Send newsletters, promotional materials, and marketing communications (with consent where required)
-
Conduct surveys and gather feedback
-
Notify you about changes to our Services, policies, or terms
-
Send security alerts and account notifications
-
Provide personalized recommendations
3.3 To Improve and Optimize Services
-
Analyze usage patterns and trends
-
Conduct research and analytics
-
Develop new features, products, and services
-
Test and improve existing functionality
-
Optimize user experience and interface design
-
Measure and analyze performance
-
Conduct A/B testing and experiments
-
Train and improve machine learning models and artificial intelligence systems
3.4 To Personalize Your Experience
-
Customize content, features, and recommendations
-
Remember your preferences and settings
-
Deliver targeted advertisements and marketing messages
-
Provide location-based services and content
-
Tailor communications to your interests
3.5 For Marketing and Advertising
-
Display advertisements on our Services and third-party platforms
-
Measure advertising effectiveness and campaign performance
-
Conduct market research
-
Segment audiences for targeted marketing
-
Create lookalike audiences
-
Retarget visitors who have previously interacted with our Services
-
Track conversions and attribution
-
Send promotional offers and special deals
3.6 For Security and Fraud Prevention
-
Detect, prevent, and investigate fraud, abuse, and unauthorized access
-
Verify identity and authenticate users
-
Monitor for suspicious activity and security threats
-
Protect against spam, phishing, and malicious activity
-
Enforce our Terms and Conditions and other policies
-
Investigate violations and take appropriate action
-
Prevent prohibited or illegal activities
-
Protect the safety and security of users, the public, and our Services
3.7 For Legal Compliance and Protection
-
Comply with applicable laws, regulations, and legal obligations
-
Respond to legal requests, court orders, and subpoenas
-
Protect and defend our legal rights and property
-
Enforce our Terms and Conditions
-
Resolve disputes and pursue legal claims
-
Prevent or investigate potential legal violations
-
Protect against legal liability
3.8 For Business Operations
-
Conduct internal audits and quality assurance
-
Maintain business records and archives
-
Manage vendor and partner relationships
-
Conduct due diligence in business transactions (mergers, acquisitions, etc.)
-
Facilitate corporate transactions and restructuring
-
Generate aggregated and anonymized analytics and reports
3.9 With Your Consent
-
For any other purposes disclosed to you at the time of collection
-
When you explicitly consent to specific uses
-
As otherwise permitted by applicable law
4. HOW WE SHARE YOUR INFORMATION
We do not sell your personal information to third parties. However, we may share your information in the following circumstances:
4.1 Service Providers and Vendors
We share information with third-party service providers who perform services on our behalf, including:
Technology and Infrastructure:
-
Cloud hosting and storage providers (AWS, Google Cloud, Microsoft Azure, etc.)
-
Content delivery networks (CDNs)
-
Database management services
-
Email service providers
-
SMS and communication platforms
-
API and software development tools
Payment Processing:
-
Payment gateways and processors (Stripe, PayPal, Square, etc.)
-
Fraud detection and prevention services
-
PCI compliance services
-
Billing and invoicing platforms
Analytics and Marketing:
-
Web analytics providers (Google Analytics, Adobe Analytics, Mixpanel, etc.)
-
Marketing automation platforms
-
Email marketing services (Mailchimp, SendGrid, etc.)
-
Customer relationship management (CRM) systems
-
Advertising networks and platforms
-
Social media management tools
Customer Support:
-
Help desk and ticketing systems
-
Live chat providers
-
Call center services
-
Customer feedback and survey tools
Business Operations:
-
Accounting and tax services
-
Legal and compliance services
-
Insurance providers
-
Human resources and recruiting platforms
-
Business intelligence tools
These service providers have access to personal information only as necessary to perform their functions and are contractually obligated to:
-
Use your information only for the purposes specified by us
-
Maintain confidentiality and security
-
Comply with applicable data protection laws
-
Not use your information for their own purposes
4.2 Business Partners and Affiliates
We may share information with:
-
Corporate Affiliates: Parent companies, subsidiaries, and affiliated entities under common ownership or control
-
Joint Marketing Partners: Companies with whom we have joint marketing or co-branding arrangements
-
Resellers and Distributors: Authorized partners who sell or distribute our Services
-
Integration Partners: Third-party services that integrate with our platform
-
Strategic Business Partners: Companies with whom we collaborate on products or services
4.3 Advertising and Analytics Partners
We share information with third-party advertising and analytics companies, including:
-
Google (Google Analytics, Google Ads, Google Tag Manager, DoubleClick)
-
Facebook/Meta (Facebook Pixel, Meta advertising platforms)
-
LinkedIn (LinkedIn Insight Tag, LinkedIn Ads)
-
Twitter/X (Twitter Pixel, X Ads)
-
Microsoft (Microsoft Advertising, Bing Ads)
-
Adobe (Adobe Analytics, Adobe Marketing Cloud)
-
Other advertising networks and demand-side platforms
These partners may use cookies and similar technologies to:
-
Track your activity across different websites and services
-
Build profiles about your interests and preferences
-
Deliver targeted advertisements
-
Measure ad performance and attribution
You can opt out of interest-based advertising through:
-
Network Advertising Initiative: http://optout.networkadvertising.org
-
Digital Advertising Alliance: http://optout.aboutads.info
-
European Interactive Digital Advertising Alliance (EU): http://www.youronlinechoices.eu
-
Your device settings (mobile advertising ID controls)
4.4 Legal Obligations and Rights Protection
We may disclose your information when we believe in good faith that disclosure is necessary to:
-
Comply with applicable laws, regulations, or legal processes
-
Respond to lawful requests from government authorities, law enforcement, or courts (subpoenas, court orders, search warrants)
-
Enforce our Terms and Conditions and other agreements
-
Protect and defend our legal rights, property, and interests
-
Detect, prevent, or investigate fraud, security breaches, or illegal activity
-
Protect the safety, rights, or property of our users, employees, or the public
-
Respond to claims that content violates third-party rights
-
Prevent harm or potential harm to persons or property
4.5 Business Transactions
If Automagic is involved in a merger, acquisition, consolidation, restructuring, reorganization, sale of assets, bankruptcy, or other business transaction, your information may be transferred to the successor entity or acquiring party. We will provide notice before your information is transferred and becomes subject to a different privacy policy.
4.6 Aggregated and Anonymized Information
We may share aggregated, de-identified, or anonymized information that cannot reasonably be used to identify you. This includes:
-
Statistical data and analytics
-
Trend reports and insights
-
Benchmarking data
-
Market research findings
-
Public reports and presentations
Such information is not considered personal information and may be shared without restriction for any lawful purpose.
4.7 With Your Consent
We may share your information with third parties when you:
-
Explicitly consent to such sharing
-
Direct us to share information (e.g., through third-party integrations)
-
Participate in features that inherently involve sharing (social features, public profiles, etc.)
4.8 Public Information
Information you choose to make public (such as public profile information, reviews, comments, forum posts) may be visible to other users and the public. Such information may be indexed by search engines and may be copied, redistributed, or used by others beyond our control.
5. DATA RETENTION
5.1 Retention Periods
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
Specific Retention Periods:
-
Account Information: Retained while your account is active and for a reasonable period afterward (typically 3-7 years) for legal, tax, audit, and business purposes
-
Transaction and Payment Data: Retained for at least 7 years to comply with financial record-keeping requirements, tax obligations, and to resolve disputes
-
Communication Records: Retained for 3-7 years depending on the nature of the communication and applicable legal requirements
-
Marketing Data: Retained until you unsubscribe or request deletion, then retained for a limited period (typically 12-24 months) to honor your opt-out preferences
-
Security and Fraud Data: Retained for extended periods (typically 7-10 years) to protect against repeat offenders and for investigation purposes
-
Legal Compliance Data: Retained as long as required by applicable laws, regulations, or legal proceedings
-
Backup Data: May be retained in backup systems for up to 90 days after deletion from active systems
5.2 Deletion and Anonymization
When information is no longer needed:
-
We will securely delete or destroy it
-
We may anonymize or de-identify information so it can no longer be associated with you
-
Anonymized data may be retained indefinitely for analytics and research
5.3 Legal Holds
We may retain information beyond standard retention periods when:
-
Subject to legal holds, litigation, investigations, or regulatory proceedings
-
Required by law or legal obligation
-
Necessary to enforce our rights or defend against claims
-
You have requested deletion but we have a legitimate basis to retain (e.g., outstanding disputes)
6. DATA SECURITY
6.1 Security Measures
We implement comprehensive technical, administrative, and physical security measures to protect your information from unauthorized access, use, disclosure, alteration, or destruction:
Technical Safeguards:
-
Encryption: Data encryption in transit using TLS 1.2 or higher; encryption at rest using AES-256 or equivalent standards
-
Access Controls: Role-based access controls (RBAC), multi-factor authentication (MFA), and principle of least privilege
-
Network Security: Firewalls, intrusion detection/prevention systems (IDS/IPS), network segmentation, and DDoS protection
-
Application Security: Secure coding practices, regular security testing, vulnerability scanning, and penetration testing
-
Data Loss Prevention: Backup and disaster recovery systems, redundancy, and business continuity planning
-
Monitoring: 24/7 security monitoring, logging, and incident response procedures
-
Secure Development: Security by design principles, secure software development lifecycle (SDLC)
Administrative Safeguards:
-
Employee Training: Regular security awareness training for all personnel
-
Access Management: Background checks, confidentiality agreements, need-to-know access policies
-
Vendor Management: Third-party risk assessments, contractual security obligations, vendor security audits
-
Incident Response: Documented incident response plans and procedures
-
Compliance Programs: Regular compliance assessments and audits
-
Data Governance: Data classification, retention policies, and privacy impact assessments
Physical Safeguards:
-
Data Centers: Use of certified, secure data centers with physical access controls, surveillance, and environmental protections
-
Device Security: Encrypted laptops, secure disposal of hardware, device management policies
-
Facility Access: Restricted access to facilities, visitor management, security personnel
6.2 Security Certifications and Compliance
We maintain compliance with industry-standard security frameworks, which may include:
-
SOC 2 Type II certification
-
ISO 27001 information security management
-
PCI DSS compliance for payment card data
-
GDPR compliance for EU data protection
-
HIPAA compliance (when applicable for health data)
6.3 Limitations of Security
While we implement robust security measures, no system is completely secure. We cannot guarantee:
-
Absolute security of your information
-
That unauthorized access, hacking, data loss, or breaches will never occur
-
Security of information transmitted over the internet or wireless networks
You are responsible for:
-
Maintaining the confidentiality of your account credentials
-
Using strong, unique passwords
-
Enabling available security features (e.g., two-factor authentication)
-
Notifying us immediately of any suspected unauthorized access
6.4 Data Breach Notification
In the event of a data breach that compromises your personal information:
-
We will investigate the incident promptly
-
We will notify affected users as required by applicable law
-
Notification will include information about the breach, affected data, steps we're taking, and recommended actions you should take
-
We will notify relevant regulatory authorities as legally required
-
We will take remedial action to prevent future incidents
To report a security vulnerability or incident, contact: security@automagic.com
7. YOUR RIGHTS AND CHOICES
7.1 Access and Portability
You have the right to:
-
Request access to the personal information we hold about you
-
Receive a copy of your personal information in a structured, commonly used, machine-readable format
-
Request transmission of your information to another service provider (data portability)
How to exercise: Submit a request to privacy@automagic.com with subject line "Access Request" and provide sufficient identifying information.
7.2 Correction and Update
You have the right to:
-
Request correction of inaccurate or incomplete personal information
-
Update your account information and preferences
How to exercise:
-
Log into your account and update information directly
-
Contact us at privacy@automagic.com with corrections
7.3 Deletion and Erasure
You have the right to request deletion of your personal information, subject to certain exceptions (legal obligations, ongoing transactions, fraud prevention, etc.).
How to exercise: Submit a deletion request to privacy@automagic.com with subject line "Deletion Request"
Limitations: We may retain certain information:
-
As required by law or legal proceedings
-
For legitimate business purposes (fraud prevention, dispute resolution)
-
In backup systems for a limited time
-
When anonymized or aggregated
7.4 Restriction and Objection
You have the right to:
-
Restrict or limit how we process your information
-
Object to processing based on legitimate interests
-
Object to direct marketing and profiling
How to exercise: Contact privacy@automagic.com with specific instructions
7.5 Withdraw Consent
Where processing is based on your consent, you have the right to withdraw consent at any time. This does not affect the lawfulness of processing before withdrawal.
How to exercise: Contact privacy@automagic.com or use opt-out mechanisms provided in communications
7.6 Marketing Communications
Email Marketing:
-
Unsubscribe using the link in any marketing email
-
Update preferences in your account settings
-
Contact unsubscribe@automagic.com
SMS/Text Marketing:
-
Reply "STOP" to any text message
-
Contact privacy@automagic.com
Phone Marketing:
-
Request to be added to our do-not-call list during any call
-
Contact privacy@automagic.com
Note: You cannot opt out of transactional or service-related communications (account notifications, security alerts, receipts, etc.)
7.7 Cookie Management
Browser Controls:
-
Most browsers allow you to refuse or accept cookies
-
You can delete existing cookies through browser settings
-
You can set preferences for third-party cookies
Our Cookie Preference Center:
-
Adjust cookie preferences through our cookie banner or settings page
-
Disable non-essential cookies while maintaining functionality
Third-Party Opt-Outs:
-
Google Analytics: https://tools.google.com/dlpage/gaoptout
-
Network Advertising Initiative: http://optout.networkadvertising.org
-
Digital Advertising Alliance: http://optout.aboutads.info
Mobile Device Settings:
-
iOS: Settings > Privacy > Advertising > Limit Ad Tracking
-
Android: Settings > Google > Ads > Opt out of Ads Personalization
Note: Disabling cookies may affect functionality and your experience with the Services.
7.8 Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals websites you visit that you do not want your online activity tracked. Due to lack of industry consensus and technical standards, we currently do not respond to DNT signals. We will update our practices if and when standards emerge.
7.9 Automated Decision-Making and Profiling
You have the right to:
-
Be informed about automated decision-making that significantly affects you
-
Request human review of automated decisions
-
Object to profiling for certain purposes
We may use automated processing for:
-
Fraud detection and prevention
-
Personalization and recommendations
-
Advertising targeting
-
Risk assessment
Contact privacy@automagic.com if you have concerns about automated processing.
7.10 Response Timeframes
We will respond to rights requests within:
-
30 days as a general standard
-
45 days when additional time is needed (we will notify you)
-
Timeframes specified by applicable law (e.g., 1 month under GDPR)
We may require verification of your identity before processing requests to protect your privacy and prevent unauthorized access.
7.11 Verification Process
To verify your identity, we may request:
-
Email confirmation
-
Account credentials
-
Government-issued identification (in limited circumstances)
-
Answers to security questions
-
Other information necessary to confirm your identity
7.12 Authorized Agents
You may authorize an agent to exercise your rights on your behalf by:
-
Providing written authorization signed by you
-
Providing proof of power of attorney
-
Completing our authorized agent verification form
7.13 No Discrimination
We will not discriminate against you for exercising any of your privacy rights, including by:
-
Denying goods or services
-
Charging different prices or rates
-
Providing different quality of services
-
Suggesting you will receive different prices or quality of services
Exception: We may offer financial incentives permitted by law that result in different prices or service quality, provided you give prior opt-in consent.
8. INTERNATIONAL DATA TRANSFERS
8.1 Cross-Border Transfers
Automagic is based in the United States. If you access the Services from outside the United States, your information will be transferred to, stored, and processed in the United States and potentially other countries where our service providers operate.
These countries may have data protection laws that differ from those in your country of residence.
8.2 Legal Basis for Transfers
We transfer personal information internationally based on:
Standard Contractual Clauses (SCCs): We use European Commission-approved Standard Contractual Clauses for transfers from the EEA to countries without adequacy decisions.
Adequacy Decisions: We may transfer data to countries recognized by the European Commission as providing adequate protection.
Binding Corporate Rules: When applicable, we rely on approved Binding Corporate Rules for intra-group transfers.
Consent: In certain circumstances, we obtain your explicit consent for specific transfers.
Necessity for Contract Performance: Transfers necessary to perform our contract with you.
Supplementary Measures: We implement additional technical and organizational measures to protect data during international transfers.
8.3 Data Localization
Certain jurisdictions may require that personal data remain within specific geographic boundaries. Where applicable, we comply with such data localization requirements.
8.4 Privacy Shield (Note)
The EU-U.S. and Swiss-U.S. Privacy Shield frameworks have been invalidated by the Court of Justice of the European Union. We do not rely on Privacy Shield for international data transfers and instead use alternative mechanisms such as Standard Contractual Clauses.
9. CHILDREN'S PRIVACY
9.1 Age Restrictions
The Services are not intended for, and we do not knowingly collect personal information from, children under the age of:
-
13 years in the United States and most jurisdictions
-
16 years in the European Economic Area and certain other jurisdictions
-
Such other age as required by applicable law
9.2 Parental Consent
If we need to collect information from children for any reason, we will:
-
Obtain verifiable parental consent as required by law (e.g., COPPA in the U.S.)
-
Use the information only for the specific purpose disclosed
-
Implement appropriate safeguards
9.3 Discovery of Child Information
If we discover that we have inadvertently collected personal information from a child without appropriate consent:
-
We will delete the information as soon as reasonably possible
-
We will terminate any associated account
-
We will take steps to prevent future collection
9.4 Parental Rights
Parents and legal guardians have the right to:
-
Review personal information collected from their child
-
Request deletion of their child's information
-
Refuse further collection or use of their child's information
Contact us: If you believe we have collected information from a child, contact privacy@automagic.com immediately with subject line "Child Privacy Concern."
10. THIRD-PARTY SERVICES AND LINKS
10.1 Third-Party Websites and Services
The Services may contain links to third-party websites, applications, services, or content not owned or controlled by Automagic ("Third-Party Services").
We are not responsible for:
-
Privacy practices of Third-Party Services
-
Content or accuracy of Third-Party Services
-
Security of information you provide to Third-Party Services
-
Any damages or issues arising from Third-Party Services
10.2 Third-Party Privacy Policies
Third-Party Services have their own privacy policies and terms. We encourage you to read these policies before providing any information. This Privacy Policy does not apply to Third-Party Services.
10.3 Social Media Features
The Services may include social media features (e.g., Facebook Like button, Twitter share, LinkedIn share). These features may:
-
Collect your IP address and pages visited
-
Set cookies to enable functionality
-
Be hosted by third parties
Your interactions with these features are governed by the privacy policy of the company providing them.
10.4 Single Sign-On (SSO)
If you log in using third-party credentials (Google, Facebook, LinkedIn, etc.):
-
You authorize us to access certain profile information from that service
-
The third party may provide information about you to us
-
Your use is subject to the third party's privacy policy and terms
10.5 Integrations and APIs
If you use third-party integrations or connect third-party services to our platform:
-
You may grant us permission to access data from those services
-
Third parties may access certain information through our APIs
-
Such integrations are subject to additional terms and policies
11. CALIFORNIA PRIVACY RIGHTS
11.1 California Consumer Privacy Act (CCPA) / California Privacy Rights Act (CPRA)
California residents have specific rights under the CCPA/CPRA:
Right to Know: You have the right to request disclosure of:
-
Categories of personal information collected
-
Categories of sources from which information is collected
-
Business or commercial purposes for collection
-
Categories of third parties with whom information is shared
-
Specific pieces of personal information collected
Right to Delete: You have the right to request deletion of personal information, subject to certain exceptions.
Right to Correct: You have the right to request correction of inaccurate personal information.
Right to Opt-Out of Sale/Sharing: You have the right to opt out of:
-
Sale of personal information
-
Sharing for cross-context behavioral advertising
Right to Limit Use of Sensitive Personal Information: You have the right to limit use of sensitive personal information to certain specified purposes.
Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.
Right to Opt-Out of Automated Decision-Making: You have the right to opt out of automated decision-making technology, including profiling.
11.2 Categories of Personal Information Collected
We collect the following categories of personal information (as defined by CCPA):
-
Identifiers (name, email, address, IP address, etc.)
-
Commercial information (purchase history, transaction data)
-
Financial information (payment card details, bank account)
-
Internet or network activity (browsing history, search history)
-
Geolocation data
-
Audio, electronic, visual, or similar information (call recordings, photos)
-
Professional or employment information
-
Education information
-
Inferences about preferences and characteristics
11.3 Do We Sell or Share Personal Information?
Sale of Personal Information: We do not sell personal information as traditionally defined. However, under the broad CCPA definition of "sale," sharing data with advertising partners for targeted advertising may qualify as a sale.
Sharing for Cross-Context Behavioral Advertising: We share certain information (identifiers, browsing activity) with advertising partners that may constitute sharing under CCPA.
Your Opt-Out Rights:
-
Click "Do Not Sell or Share My Personal Information" link in our website footer
-
Visit our privacy preference center
-
Contact privacy@automagic.com
-
Call our toll-free number: 1-800-[NUMBER]
11.4 Retention Periods
We retain personal information for the periods described in Section 5 (Data Retention).
11.5 Sensitive Personal Information
We do not use or disclose sensitive personal information for purposes other than those specified in CCPA regulations without providing notice and an opportunity to limit such use.
11.6 How to Exercise Your Rights
Submit a Request:
-
Email: privacy@automagic.com with subject line "CCPA Request"
-
Phone: 1-800-[NUMBER]
-
Online form: [URL to privacy request form]
-
Mail: Automagic LLC, Attn: Privacy Rights, 102 Timberlake Drive, Royal, AR 71968
Verification: We will verify your identity before processing requests. You may need to provide:
-
Email confirmation
-
Account credentials
-
Government ID (in limited circumstances)
Authorized Agents: You may designate an authorized agent by providing written authorization or power of attorney.
Response Time: We will respond within 45 days, with possible 45-day extension if needed.
11.7 California Shine the Light
California Civil Code Section 1798.83 permits California residents to request information about disclosure of personal information to third parties for direct marketing purposes. We do not share personal information with third parties for their own direct marketing purposes.
11.8 California Minors
California minors under 18 have the right to request removal of content they posted. To request removal, contact privacy@automagic.com with:
-
Specific identification of content
-
Verification of your age and California residency
-
Statement that you posted the content
Note: Removal may not ensure complete deletion (e.g., content may have been reposted by others).
12. NEVADA PRIVACY RIGHTS
12.1 Nevada Opt-Out Right
Nevada residents have the right to opt out of the sale of certain personal information to third parties who will resell it.
12.2 Our Sale Practices
We do not currently sell personal information as defined by Nevada law. However, you may still exercise your opt-out right.
12.3 How to Opt Out
To exercise your Nevada opt-out right:
-
Email: privacy@automagic.com with subject line "Nevada Opt-Out"
-
Include: Your name, email address, and Nevada residency confirmation
13. EUROPEAN ECONOMIC AREA (EEA), UNITED KINGDOM (UK), AND SWITZERLAND PRIVACY RIGHTS
13.1 General Data Protection Regulation (GDPR)
If you are located in the EEA, UK, or Switzerland, you have rights under the GDPR and equivalent laws:
Right of Access: Obtain confirmation of whether we process your personal data and access to such data.
Right to Rectification: Request correction of inaccurate or incomplete personal data.
Right to Erasure ("Right to be Forgotten"): Request deletion of personal data in certain circumstances.
Right to Restriction of Processing: Request restriction of processing in certain circumstances.
Right to Data Portability: Receive your personal data in a structured, machine-readable format and transmit it to another controller.
Right to Object: Object to processing based on legitimate interests, direct marketing, or profiling.
Right to Withdraw Consent: Withdraw consent at any time (without affecting lawfulness of prior processing).
Right to Lodge a Complaint: File a complaint with your local supervisory authority.
Rights Related to Automated Decision-Making: Request human intervention in automated decisions that significantly affect you.
13.2 Legal Bases for Processing
We process personal data based on the following legal bases:
Consent: You have given clear consent for specific purposes.
Contract Performance: Processing is necessary to perform our contract with you or take pre-contractual steps.
Legal Obligation: Processing is necessary to comply with legal obligations.
Legitimate Interests: Processing is necessary for our legitimate interests (or those of third parties), provided your interests and rights do not override those interests. Legitimate interests include:
-
Fraud prevention and security
-
Network and information security
-
Analytics and improvement of Services
-
Marketing and business development
-
Internal administrative purposes
Vital Interests: Processing is necessary to protect vital interests of you or another person.
Public Interest: Processing is necessary for tasks carried out in the public interest.
13.3 Data Controller and Representative
Data Controller:
Automagic LLC
102 Timberlake Drive
Royal, AR 71968
United States
EEA/UK Representative (if applicable):
[Name and contact details if required under GDPR]
Data Protection Officer:
Email: dpo@automagic.com
13.4 International Transfers
Personal data may be transferred outside the EEA/UK. We ensure appropriate safeguards are in place, including Standard Contractual Clauses and supplementary measures.
13.5 How to Exercise Rights
Contact us at:
-
Email: privacy@automagic.com or dpo@automagic.com
-
Subject line: "GDPR Rights Request"
We will respond within one month, with possible two-month extension for complex requests.
13.6 Supervisory Authority
You have the right to lodge a complaint with your local supervisory authority:
-
EEA: Find your authority at https://edpb.europa.eu/about-edpb/board/members_en
-
UK: Information Commissioner's Office (ICO) – https://ico.org.uk
-
Switzerland: Federal Data Protection and Information Commissioner (FDPIC)
14. ADDITIONAL JURISDICTION-SPECIFIC RIGHTS
14.1 Australia
Australian residents have rights under the Privacy Act 1988, including access and correction rights. Contact privacy@automagic.com to exercise these rights.
14.2 Canada
Canadian residents, particularly those in Quebec and British Columbia, have privacy rights under provincial laws (PIPEDA, Quebec's Law 25, BC PIPA). Contact privacy@automagic.com for assistance.
14.3 Brazil
Brazilian residents have rights under Lei Geral de Proteção de Dados (LGPD), including access, correction, deletion, and portability. Contact privacy@automagic.com.
14.4 Other Jurisdictions
If you reside in a jurisdiction not specifically mentioned, you may have additional privacy rights under local law. Contact privacy@automagic.com to inquire about rights available to you.
15. CHANGES TO THIS PRIVACY POLICY
15.1 Right to Modify
We reserve the right to modify, update, or replace this Privacy Policy at any time at our sole discretion.
15.2 Notice of Changes
When we make changes, we will:
-
Update the "Last Updated" date at the top of this Privacy Policy
-
Post the revised Privacy Policy on this page
-
Provide notice of material changes through:
-
Email notification to your registered email address
-
Prominent notice on the Services (banner, pop-up, etc.)
-
In-app notifications
-
Other appropriate communication methods
-
15.3 Material Changes
For material changes that significantly affect your rights or how we process your information, we may:
-
Request your renewed consent where required by law
-
Provide an opportunity to opt out of new practices
-
Allow a grace period before changes take effect
15.4 Continued Use
Your continued use of the Services after any changes become effective constitutes your acceptance of the revised Privacy Policy. If you do not agree to the changes, you must discontinue use of the Services.
15.5 Review Regularly
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
15.6 Prior Versions
We may maintain prior versions of this Privacy Policy in an archive. Contact privacy@automagic.com to request previous versions.
16. CONTACT INFORMATION
16.1 Privacy Inquiries
For questions, concerns, requests, or complaints regarding this Privacy Policy or our data practices, contact us:
General Privacy Inquiries:
Email: privacy@automagic.com
Subject Line: "Privacy Inquiry"
Data Protection Officer (GDPR):
Email: dpo@automagic.com
Subject Line: "DPO Inquiry"
Rights Requests:
Email: privacy@automagic.com
Subject Line: "[Your Jurisdiction] Rights Request" (e.g., "CCPA Rights Request")
Mailing Address:
Automagic LLC
Attn: Privacy Department
102 Timberlake Drive
Royal, AR 71968
United States
Phone (California Residents):
Toll-Free: 1-800-[NUMBER]
Hours: Monday-Friday, 9 AM - 5 PM PT
Security Concerns:
Email: security@automagic.com
Subject Line: "Security Issue"
16.2 Response Time
We strive to respond to all privacy inquiries within:
-
30 days for general inquiries
-
Timeframes specified by applicable law for rights requests (typically 30-45 days)
16.3 Supervisory Authorities
If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority or supervisory authority.
17. ADDITIONAL PRIVACY INFORMATION
17.1 Automated Decision-Making
We may use automated decision-making systems for:
-
Fraud detection and risk assessment
-
Personalized recommendations and content
-
Ad targeting and optimization
-
Credit decisioning (if applicable)
-
Customer segmentation
You have the right to:
-
Be informed about the logic, significance, and consequences
-
Request human review of automated decisions
-
Challenge decisions that significantly affect you
17.2 Profiling
We may create profiles about you based on your information and behavior to:
-
Personalize your experience
-
Deliver relevant content and recommendations
-
Target advertising
-
Assess credit risk or fraud risk
You can object to profiling for certain purposes, particularly marketing profiling.
17.3 Biometric Information
We do not generally collect or process biometric information (fingerprints, facial recognition, voiceprints) unless:
-
Specifically required for Services
-
You explicitly consent
-
Required by law with appropriate legal basis
If we collect biometric information, we will:
-
Provide clear notice and obtain consent
-
Implement heightened security measures
-
Limit retention and use
-
Comply with applicable biometric privacy laws (e.g., Illinois BIPA, Texas CUBI)
17.4 Health Information
We do not generally collect health information unless necessary for specific Services. If we do collect health data:
-
We will obtain explicit consent
-
We will comply with HIPAA and applicable health privacy laws
-
We will implement enhanced security measures
-
We will use information only for disclosed purposes
17.5 Financial Information Security
Payment card information is processed in compliance with PCI DSS standards. We do not store complete payment card numbers on our servers. Payment processing is handled by certified third-party processors.
17.6 Video Surveillance and Recording
If we use video surveillance or recording in our facilities:
-
We will post appropriate notice
-
Recordings are used for security and safety purposes
-
Access is limited to authorized personnel
-
Retention follows our data retention policies
17.7 AI and Machine Learning
We may use artificial intelligence and machine learning technologies to:
-
Improve Services and user experience
-
Detect fraud and abuse
-
Generate recommendations and personalization
-
Automate processes
-
Analyze data and derive insights
Your information may be used to train AI models. Trained models may retain patterns but are designed not to memorize specific personal information.
17.8 Blockchain and Distributed Ledger Technology
If Services involve blockchain or distributed ledger technology:
-
Information recorded on public blockchains may be immutable and publicly visible
-
We cannot delete information recorded on decentralized systems
-
Additional privacy considerations apply to blockchain transactions
-
Specific terms will be provided for blockchain-based Services
18. CONSENT AND ACKNOWLEDGMENT
By using the Services, you:
-
Acknowledge that you have read and understood this Privacy Policy
-
Consent to the collection, use, and disclosure of your information as described
-
Agree to our use of cookies and tracking technologies
-
Consent to international data transfers as described
-
Acknowledge your rights and how to exercise them
-
Understand that you can withdraw consent at any time (subject to legal limitations)
If you do not agree with this Privacy Policy, you must not access or use the Services.
Last Updated: December 25, 2025
Version: 2.0
© 2025 Automagic LLC. All rights reserved.
This Privacy Policy is effective as of the date stated above. Your continued use of the Services constitutes acceptance of this Privacy Policy.